Vol. 18 No. 4 (2021): July to August 2021

Published: 2021-07-05


Editorial

Editorial

Felipe Ramos
Abstract 68 |

Articles

Adaptability in the Brazilian Capital Market: Aspects Associated with Efficiency Reported by Companies Listed in B3

Paulo Vitor Souza de Souza, César Augusto Tibúrcio Silva
Abstract 228 | PDF English Downloads 84 PDF Português (Português (Brasil)) Downloads 96 | DOI https://doi.org/10.15728/bbr.2021.18.4.1

Page 353-370

Relations between CEO characteristics and mergers and acquisition decisions in Brazilian companies

Kamilla Main, Vinicius Silva
Abstract 265 | PDF English Downloads 56 PDF Português (Português (Brasil)) Downloads 134 | DOI https://doi.org/10.15728/bbr.2021.18.4.2

Page 371-396

Purchase Intention of SUV Category Automobiles: Determinant Factors from the Customer Perspective

Luciene Eberle, Luan da Cruz, Gabriel Milan
Abstract 248 | PDF English Downloads 64 PDF Português (Português (Brasil)) Downloads 91 | DOI https://doi.org/10.15728/bbr.2021.18.4.3

Page 397-414

Adoption of Mobile Payments in Brazil: Technology Readiness, Trust and Perceived Quality

Tharcisio Alexandrino Caldeira, Jorge Ferreira, Angilberto Freitas, Roberto Falcão
Abstract 185 | PDF English Downloads 55 PDF Português (Português (Brasil)) Downloads 86 | DOI https://doi.org/10.15728/bbr.2021.18.4.4

Page 415-432

Beyond the rainbow: Attitudes of Brazilian consumers regarding homoaffective advertisements

Estela Maria Hoffmann, Maria José Barbosa de Souza, Melanie Morrison, Todd Morrison
Abstract 212 | PDF English Downloads 63 PDF Português (Português (Brasil)) Downloads 61 | DOI https://doi.org/10.15728/bbr.2021.18.4.5

Page 433-449

Social Innovation: A Study of International Scientific Publication through Network Analysis

Jaiarys Bataglin, Elder Semprebon, Ana Carolina Carvalho, Melody Porsse
Abstract 268 | PDF English Downloads 81 PDF Português (Português (Brasil)) Downloads 148 | DOI https://doi.org/10.15728/bbr.2021.18.4.6

Page 450-467