Editorial

Abstract 792 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1577 | PDF English Downloads 2657 PDF Português (Português (Brasil)) Downloads 2676 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 1747 | PDF English Downloads 2602 PDF Português (Português (Brasil)) Downloads 2499 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1710 | PDF English Downloads 2573 PDF Português (Português (Brasil)) Downloads 2489 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 1704 | PDF English Downloads 2594 PDF Português (Português (Brasil)) Downloads 2465 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 1458 | PDF English Downloads 2479 PDF Português (Português (Brasil)) Downloads 2496 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 1751 | PDF English Downloads 2529 PDF Português (Português (Brasil)) Downloads 2498 | DOI https://doi.org/10.15728/bbr.2018.15.6.6