Vol. 9 No. 2 (2012): April to June 2012
Published: 2012-04-01
Editorial
Editorial
Abstract 398 |Articles
The Perception of the stakeholders influences strategies and its relation with the generic strategy: case study in small business enterprises of the north coast of Santa Catarina State
Abstract 813 | PDF English Downloads 342 PDF Português (Português (Brasil)) Downloads 259 | DOI https://doi.org/10.15728/bbr.2012.9.2.1
Page 1-25
Student loyalty based on relationship quality: an analysis on higher education institutions
Abstract 955 | PDF English Downloads 587 PDF Português (Português (Brasil)) Downloads 529 | DOI https://doi.org/10.15728/bbr.2012.9.2.2
Page 26-46
Plastic Dreams: consumption goals of Melissa collectors
Abstract 770 | PDF English Downloads 356 PDF Português (Português (Brasil)) Downloads 652 | DOI https://doi.org/10.15728/bbr.2012.9.2.3
Page 47-67
Co-operative governance and management control systems: an agency costs theoretical approach
Abstract 878 | PDF English Downloads 1003 PDF Português (Português (Brasil)) Downloads 468 | DOI https://doi.org/10.15728/bbr.2012.9.2.4
Page 68-87
Understanding initiation behavior in Brazilian negotiations: an analysis of four regional subcultures
Abstract 767 | PDF English Downloads 877 PDF Português (Português (Brasil)) Downloads 288 | DOI https://doi.org/10.15728/bbr.2012.9.2.5
Page 88-108
Dynamic strategies to optimize asset allocation: empirical evidence in the Brazilian market
Abstract 722 | PDF English Downloads 331 PDF Português (Português (Brasil)) Downloads 230 | DOI https://doi.org/10.15728/bbr.2012.9.2.6
Page 109-133