Vol. 11 No. 3 (2014): May to June 2014

Published: 2014-05-01


Editorial

Editorial

Emerson Mainardes
Abstract 470 |

Articles

Perceived Strategies Under the Focus of Strategic Positioning Theory, Resource Based-View, Strategic Mission and Organizational Typology: a Study of Companies in Southern Brazil

Giovani Capalonga, Carlos Alberto Diehl, Francisco Antônio Mesquita Zanini
Abstract 824 | PDF English Downloads 704 PDF Português (Português (Brasil)) Downloads 287 | DOI https://doi.org/10.15728/bbr.2014.11.3.2

Page 28-52

Fiscal Policy, Supply Shocks and Economic Expansion in Brazil from 2003 to 2007*

Roberto Ellery Jr., Victor Gomes
Abstract 744 | PDF English Downloads 297 PDF Português (Português (Brasil)) Downloads 235 | DOI https://doi.org/10.15728/bbr.2014.11.3.3

Page 53-75

Structural Integrity of Strategic Intelligence: an Assessment in a Cooperative Corporation

Ana Cristina Fachinelli, Alazne Mujika Alberdi
Abstract 771 | PDF English Downloads 326 PDF Português (Português (Brasil)) Downloads 253 | DOI https://doi.org/10.15728/bbr.2014.11.3.4

Page 76-99

Organizational Culture, Organizational Structure and Human Resource Management as Bases for Business Process Orientation and their Impacts on Organizational Performance

Nathália de Melo Santos, Marcelo Bronzo, Marcos Paulo Valadares de Oliveira, Paulo Tarso Vilela de Resende
Abstract 1422 | PDF English Downloads 4120 PDF Português (Português (Brasil)) Downloads 2310 | DOI https://doi.org/10.15728/bbr.2014.11.3.5

Page 100-122

The Contribution of Neuromarketing to the Study of Consumer Behavior

Claudia Almeida Colaferro, Edson Crescitelli
Abstract 1810 | PDF English Downloads 646 PDF Português (Português (Brasil)) Downloads 2805 | DOI https://doi.org/10.15728/bbr.2014.11.3.6

Page 123-143