Vol. 11 No. 3 (2014): May to June 2014

Published: 2014-05-01


Editorial

Editorial

Emerson Mainardes
Abstract 442 |

Articles

Perceived Strategies Under the Focus of Strategic Positioning Theory, Resource Based-View, Strategic Mission and Organizational Typology: a Study of Companies in Southern Brazil

Giovani Capalonga, Carlos Alberto Diehl, Francisco Antônio Mesquita Zanini
Abstract 795 | PDF English Downloads 639 PDF Português (Português (Brasil)) Downloads 268 | DOI https://doi.org/10.15728/bbr.2014.11.3.2

Page 28-52

Fiscal Policy, Supply Shocks and Economic Expansion in Brazil from 2003 to 2007*

Roberto Ellery Jr., Victor Gomes
Abstract 714 | PDF English Downloads 245 PDF Português (Português (Brasil)) Downloads 215 | DOI https://doi.org/10.15728/bbr.2014.11.3.3

Page 53-75

Structural Integrity of Strategic Intelligence: an Assessment in a Cooperative Corporation

Ana Cristina Fachinelli, Alazne Mujika Alberdi
Abstract 740 | PDF English Downloads 276 PDF Português (Português (Brasil)) Downloads 234 | DOI https://doi.org/10.15728/bbr.2014.11.3.4

Page 76-99

Organizational Culture, Organizational Structure and Human Resource Management as Bases for Business Process Orientation and their Impacts on Organizational Performance

Nathália de Melo Santos, Marcelo Bronzo, Marcos Paulo Valadares de Oliveira, Paulo Tarso Vilela de Resende
Abstract 1290 | PDF English Downloads 3826 PDF Português (Português (Brasil)) Downloads 2150 | DOI https://doi.org/10.15728/bbr.2014.11.3.5

Page 100-122

The Contribution of Neuromarketing to the Study of Consumer Behavior

Claudia Almeida Colaferro, Edson Crescitelli
Abstract 1644 | PDF English Downloads 561 PDF Português (Português (Brasil)) Downloads 2683 | DOI https://doi.org/10.15728/bbr.2014.11.3.6

Page 123-143