Vol. 11 No. 3 (2014): May to June 2014

Published: 2014-05-01


Editorial

Editorial

Emerson Mainardes
Abstract 404 |

Articles

Perceived Strategies Under the Focus of Strategic Positioning Theory, Resource Based-View, Strategic Mission and Organizational Typology: a Study of Companies in Southern Brazil

Giovani Capalonga, Carlos Alberto Diehl, Francisco Antônio Mesquita Zanini
Abstract 755 | PDF English Downloads 565 PDF Português (Português (Brasil)) Downloads 245 | DOI https://doi.org/10.15728/bbr.2014.11.3.2

Page 28-52

Fiscal Policy, Supply Shocks and Economic Expansion in Brazil from 2003 to 2007*

Roberto Ellery Jr., Victor Gomes
Abstract 679 | PDF English Downloads 208 PDF Português (Português (Brasil)) Downloads 196 | DOI https://doi.org/10.15728/bbr.2014.11.3.3

Page 53-75

Structural Integrity of Strategic Intelligence: an Assessment in a Cooperative Corporation

Ana Cristina Fachinelli, Alazne Mujika Alberdi
Abstract 704 | PDF English Downloads 236 PDF Português (Português (Brasil)) Downloads 214 | DOI https://doi.org/10.15728/bbr.2014.11.3.4

Page 76-99

Organizational Culture, Organizational Structure and Human Resource Management as Bases for Business Process Orientation and their Impacts on Organizational Performance

Nathália de Melo Santos, Marcelo Bronzo, Marcos Paulo Valadares de Oliveira, Paulo Tarso Vilela de Resende
Abstract 1165 | PDF English Downloads 3497 PDF Português (Português (Brasil)) Downloads 1975 | DOI https://doi.org/10.15728/bbr.2014.11.3.5

Page 100-122

The Contribution of Neuromarketing to the Study of Consumer Behavior

Claudia Almeida Colaferro, Edson Crescitelli
Abstract 1455 | PDF English Downloads 473 PDF Português (Português (Brasil)) Downloads 2483 | DOI https://doi.org/10.15728/bbr.2014.11.3.6

Page 123-143