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Effects of New Stadiums on Attendance of Brazilian Football Clubs

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Abstract

This paper aims to analyze the impact of stadium construction and reformation on Brazilian soccer clubs’ average attendence. Two methodologies were used: synthetic control and Differences-in-Differences (DD) models. The clubs were divided into treated, nine with new stadiums, and control, with fourteen teams that continued in old stadiums. The synthetic control model indicated that only the attendence average for the team Palmeiras showed any significant impact after the new arena inauguration, which could explain the positive effect on the treated group in the DD model. However, there is also statistical significance when Palmeiras is removed from this group. We concluded that there was a significant impact on attendence averages for Brazilian clubs that built private stadiums, and no impact on clubs that play in public stadiums, despite the government investment made.

Keyword : Attendance Average, 2014 World Cup Stadiums, Synthetic Control, Differences-in-Differences, Brazilian Clubs. Média de Público, Estádios da Copa do Mundo, Controle Sintético, Diferenças em Diferenças, Clubes Brasileiros.

How to Cite
Dantas, M. G. da S., & Sampaio, L. M. B. (2023). Effects of New Stadiums on Attendance of Brazilian Football Clubs. Brazilian Business Review, 21(3). https://doi.org/10.15728/bbr.2022.1287.en

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