Vol 16 No 5 (2019): September to October 2019

Published: 2019-09-01


Editorial

Editorial

Fabio Motoki
Abstract 328 |

Articles

The instrumentalization of metaphors in the management field: reflections from the use of the book "the art of war" on business

Luiz Gustavo Lara, Fabio Vizeu, Elizeu Barroso Alves
Abstract 485 | PDF English Downloads 564 PDF Português (Português (Brasil)) Downloads 499 | DOI https://doi.org/10.15728/bbr.2019.16.5.1

Page 416-430

Activities in the Context of a Network, Trust and Internal Resources as Antecedents of the Effectiveness of Network Governance: a Study of the Impact on the Performance of the Companies Involved

Henrique Cordeiro Martins, Lucas Araújo Bassalo de Siqueira, José Antônio Sousa
Abstract 361 | PDF English Downloads 361 PDF Português (Português (Brasil)) Downloads 371 | DOI https://doi.org/10.15728/bbr.2019.16.5.2

Page 431-452

Adoption of Social Media by Small- and Medium-sized Healthcare Enterprises

Silvia Zilber, Sonia Monken, Filipe Quevedo-Silva
Abstract 360 | PDF English Downloads 370 PDF Português (Português (Brasil)) Downloads 380 | DOI https://doi.org/10.15728/bbr.2019.16.5.3

Page 453-469

Risk and Organizational ambidexterity: a meta-synthesis of a case study and a framework

Elizandra Severgnini, Adriana Roseli Wünsch Takahashi, Gustavo Abib
Abstract 223 | PDF English Downloads 334 PDF Português (Português (Brasil)) Downloads 345 | DOI https://doi.org/10.15728/bbr.2019.16.5.4

Page 470-499

The Influence of Social Networks on Environmental Awareness and the Social Responsibility of Generations

Eliana Andréa Severo, Julio Cesar Ferro Guimarães, Mateus Luan Dellarmelin, Rossana Parizotto Ribeiro
Abstract 440 | PDF English Downloads 397 PDF Português (Português (Brasil)) Downloads 412 | DOI https://doi.org/10.15728/bbr.2019.16.5.5

Page 500-518

Shareholding Interest in Companies Listed on B3 in 2018: A Study of Networks

Caroline Alvarenga Carvalho, Evandro Marcos Saidel Ribeiro
Abstract 285 | PDF English Downloads 333 PDF Português (Português (Brasil)) Downloads 380 | DOI https://doi.org/10.15728/bbr.2019.16.5.6

Page 519-536