Editorial

Abstract 495 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1230 | PDF English Downloads 2302 PDF Português (Português (Brasil)) Downloads 2376 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 1166 | PDF English Downloads 2254 PDF Português (Português (Brasil)) Downloads 2291 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1254 | PDF English Downloads 2260 PDF Português (Português (Brasil)) Downloads 2268 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 1129 | PDF English Downloads 2261 PDF Português (Português (Brasil)) Downloads 2250 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 1059 | PDF English Downloads 2194 PDF Português (Português (Brasil)) Downloads 2274 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 1165 | PDF English Downloads 2253 PDF Português (Português (Brasil)) Downloads 2342 | DOI https://doi.org/10.15728/bbr.2018.15.6.6