Editorial

Abstract 593 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1376 | PDF English Downloads 2422 PDF Português (Português (Brasil)) Downloads 2514 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 1396 | PDF English Downloads 2372 PDF Português (Português (Brasil)) Downloads 2400 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1419 | PDF English Downloads 2381 PDF Português (Português (Brasil)) Downloads 2375 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 1319 | PDF English Downloads 2365 PDF Português (Português (Brasil)) Downloads 2318 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 1209 | PDF English Downloads 2313 PDF Português (Português (Brasil)) Downloads 2385 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 1431 | PDF English Downloads 2335 PDF Português (Português (Brasil)) Downloads 2406 | DOI https://doi.org/10.15728/bbr.2018.15.6.6