Editorial

Abstract 306 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 754 | PDF English Downloads 951 PDF Português (Português (Brasil)) Downloads 1046 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 617 | PDF English Downloads 909 PDF Português (Português (Brasil)) Downloads 966 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 758 | PDF English Downloads 924 PDF Português (Português (Brasil)) Downloads 962 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 608 | PDF English Downloads 887 PDF Português (Português (Brasil)) Downloads 939 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 593 | PDF English Downloads 867 PDF Português (Português (Brasil)) Downloads 951 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 599 | PDF English Downloads 920 PDF Português (Português (Brasil)) Downloads 997 | DOI https://doi.org/10.15728/bbr.2018.15.6.6