Editorial

Abstract 415 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1045 | PDF English Downloads 1674 PDF Português (Português (Brasil)) Downloads 1764 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 967 | PDF English Downloads 1636 PDF Português (Português (Brasil)) Downloads 1686 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1068 | PDF English Downloads 1641 PDF Português (Português (Brasil)) Downloads 1671 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 937 | PDF English Downloads 1622 PDF Português (Português (Brasil)) Downloads 1652 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 883 | PDF English Downloads 1579 PDF Português (Português (Brasil)) Downloads 1671 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 935 | PDF English Downloads 1642 PDF Português (Português (Brasil)) Downloads 1708 | DOI https://doi.org/10.15728/bbr.2018.15.6.6