Editorial

Abstract 428 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1122 | PDF English Downloads 1848 PDF Português (Português (Brasil)) Downloads 1931 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 1039 | PDF English Downloads 1806 PDF Português (Português (Brasil)) Downloads 1854 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1142 | PDF English Downloads 1813 PDF Português (Português (Brasil)) Downloads 1833 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 988 | PDF English Downloads 1793 PDF Português (Português (Brasil)) Downloads 1815 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 953 | PDF English Downloads 1748 PDF Português (Português (Brasil)) Downloads 1837 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 1020 | PDF English Downloads 1804 PDF Português (Português (Brasil)) Downloads 1874 | DOI https://doi.org/10.15728/bbr.2018.15.6.6