Editorial

Abstract 477 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1205 | PDF English Downloads 2159 PDF Português (Português (Brasil)) Downloads 2244 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 1135 | PDF English Downloads 2125 PDF Português (Português (Brasil)) Downloads 2169 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1234 | PDF English Downloads 2130 PDF Português (Português (Brasil)) Downloads 2140 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 1061 | PDF English Downloads 2115 PDF Português (Português (Brasil)) Downloads 2123 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 1032 | PDF English Downloads 2067 PDF Português (Português (Brasil)) Downloads 2143 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 1137 | PDF English Downloads 2115 PDF Português (Português (Brasil)) Downloads 2180 | DOI https://doi.org/10.15728/bbr.2018.15.6.6