Editorial

Abstract 640 |

The Moderating Effect of the Sector’s Level of Concentration on the Relationship Between Balance Sheet Composition and the Firm’s Competitive Advantage

Abstract 1435 | PDF English Downloads 2454 PDF Português (Português (Brasil)) Downloads 2550 | DOI https://doi.org/10.15728/bbr.2018.15.6.1

The impact of alliances and internal R&D on the firm’s innovation and financial performance

Abstract 1473 | PDF English Downloads 2413 PDF Português (Português (Brasil)) Downloads 2422 | DOI https://doi.org/10.15728/bbr.2018.15.6.2

Internationalization and Relationships in Supply Chains

Abstract 1474 | PDF English Downloads 2410 PDF Português (Português (Brasil)) Downloads 2398 | DOI https://doi.org/10.15728/bbr.2018.15.6.3

Adoption of Technology for Reading Purposes: A Study of E-Books Acceptance

Abstract 1400 | PDF English Downloads 2398 PDF Português (Português (Brasil)) Downloads 2340 | DOI https://doi.org/10.15728/bbr.2018.15.6.4

Environmental Configuration and Innovation: Different Impacts in the Measurement of the Innovative Process in Brazil and in its States

Abstract 1261 | PDF English Downloads 2339 PDF Português (Português (Brasil)) Downloads 2408 | DOI https://doi.org/10.15728/bbr.2018.15.6.5

Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Abstract 1502 | PDF English Downloads 2363 PDF Português (Português (Brasil)) Downloads 2429 | DOI https://doi.org/10.15728/bbr.2018.15.6.6