Vol. 7 No. 2 (2010): May to August 2010
Editorial
Editorial
Abstract 374 |Articles
Perception of the benefits of using tracking systems by trucking companies
Abstract 644 | PDF English Downloads 453 PDF Português (Português (Brasil)) Downloads 306 | DOI https://doi.org/10.15728/bbr.2010.7.2.1
Page 1-18
A Longitudinal analysis of the Porterian paradigm utilization in Brazil
Abstract 626 | PDF English Downloads 187 PDF Português (Português (Brasil)) Downloads 218 | DOI https://doi.org/10.15728/bbr.2010.7.2.2
Page 19-36
Working capital, profitability, liquidity and solvency of healthcare insurance companies
Abstract 779 | PDF English Downloads 886 PDF Português (Português (Brasil)) Downloads 849 | DOI https://doi.org/10.15728/bbr.2010.7.2.3
Page 37-59
The influence of store image on customer satisfaction: a case study of a shoe store
Abstract 892 | PDF English Downloads 619 PDF Português (Português (Brasil)) Downloads 265 | DOI https://doi.org/10.15728/bbr.2010.7.2.4
Page 60-77
Shared services: case study on the performance of the controllership in 13 Latin American countries
Abstract 652 | PDF English Downloads 249 PDF Português (Português (Brasil)) Downloads 280 | DOI https://doi.org/10.15728/bbr.2010.7.2.5
Page 78-98
Internal Marketing (IM): a literature review and research propositions for service excellence
Abstract 1096 | PDF English Downloads 565 PDF Português (Português (Brasil)) Downloads 434 | DOI https://doi.org/10.15728/bbr.2010.7.2.6
Page 99-115