Vol. 11 No. 3 (2014): May to June 2014

Published: 2014-05-01


Editorial

Editorial

Emerson Mainardes
Abstract 370 |

Articles

Perceived Strategies Under the Focus of Strategic Positioning Theory, Resource Based-View, Strategic Mission and Organizational Typology: a Study of Companies in Southern Brazil

Giovani Capalonga, Carlos Alberto Diehl, Francisco Antônio Mesquita Zanini
Abstract 712 | PDF English Downloads 506 PDF Português (Português (Brasil)) Downloads 222 | DOI https://doi.org/10.15728/bbr.2014.11.3.2

Page 28-52

Fiscal Policy, Supply Shocks and Economic Expansion in Brazil from 2003 to 2007*

Roberto Ellery Jr., Victor Gomes
Abstract 643 | PDF English Downloads 179 PDF Português (Português (Brasil)) Downloads 176 | DOI https://doi.org/10.15728/bbr.2014.11.3.3

Page 53-75

Structural Integrity of Strategic Intelligence: an Assessment in a Cooperative Corporation

Ana Cristina Fachinelli, Alazne Mujika Alberdi
Abstract 655 | PDF English Downloads 199 PDF Português (Português (Brasil)) Downloads 193 | DOI https://doi.org/10.15728/bbr.2014.11.3.4

Page 76-99

Organizational Culture, Organizational Structure and Human Resource Management as Bases for Business Process Orientation and their Impacts on Organizational Performance

Nathália de Melo Santos, Marcelo Bronzo, Marcos Paulo Valadares de Oliveira, Paulo Tarso Vilela de Resende
Abstract 1051 | PDF English Downloads 3026 PDF Português (Português (Brasil)) Downloads 1823 | DOI https://doi.org/10.15728/bbr.2014.11.3.5

Page 100-122

The Contribution of Neuromarketing to the Study of Consumer Behavior

Claudia Almeida Colaferro, Edson Crescitelli
Abstract 1321 | PDF English Downloads 420 PDF Português (Português (Brasil)) Downloads 2286 | DOI https://doi.org/10.15728/bbr.2014.11.3.6

Page 123-143