Editorial

Abstract 264 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 695 | PDF English Downloads 201 PDF Português (Português (Brasil)) Downloads 211 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 721 | PDF English Downloads 197 PDF Português (Português (Brasil)) Downloads 173 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 1578 | PDF English Downloads 322 PDF Português (Português (Brasil)) Downloads 248 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 796 | PDF English Downloads 212 PDF Português (Português (Brasil)) Downloads 223 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 738 | PDF English Downloads 205 PDF Português (Português (Brasil)) Downloads 198 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 705 | PDF English Downloads 195 PDF Português (Português (Brasil)) Downloads 182 | DOI https://doi.org/10.15728/bbr.2016.13.4.6