Editorial

Abstract 144 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 512 | PDF English Downloads 94 PDF Português (Português (Brasil)) Downloads 109 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 503 | PDF English Downloads 96 PDF Português (Português (Brasil)) Downloads 91 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 717 | PDF English Downloads 157 PDF Português (Português (Brasil)) Downloads 147 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 552 | PDF English Downloads 114 PDF Português (Português (Brasil)) Downloads 118 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 540 | PDF English Downloads 118 PDF Português (Português (Brasil)) Downloads 107 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 503 | PDF English Downloads 101 PDF Português (Português (Brasil)) Downloads 99 | DOI https://doi.org/10.15728/bbr.2016.13.4.6