Editorial

Abstract 334 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 802 | PDF English Downloads 263 PDF Português (Português (Brasil)) Downloads 269 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 820 | PDF English Downloads 280 PDF Português (Português (Brasil)) Downloads 235 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 1793 | PDF English Downloads 531 PDF Português (Português (Brasil)) Downloads 350 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 888 | PDF English Downloads 287 PDF Português (Português (Brasil)) Downloads 283 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 834 | PDF English Downloads 257 PDF Português (Português (Brasil)) Downloads 254 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 823 | PDF English Downloads 255 PDF Português (Português (Brasil)) Downloads 229 | DOI https://doi.org/10.15728/bbr.2016.13.4.6