Editorial

Abstract 304 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 755 | PDF English Downloads 235 PDF Português (Português (Brasil)) Downloads 242 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 774 | PDF English Downloads 241 PDF Português (Português (Brasil)) Downloads 209 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 1708 | PDF English Downloads 407 PDF Português (Português (Brasil)) Downloads 308 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 851 | PDF English Downloads 251 PDF Português (Português (Brasil)) Downloads 256 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 790 | PDF English Downloads 234 PDF Português (Português (Brasil)) Downloads 230 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 761 | PDF English Downloads 223 PDF Português (Português (Brasil)) Downloads 207 | DOI https://doi.org/10.15728/bbr.2016.13.4.6