Editorial

Abstract 235 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 634 | PDF English Downloads 182 PDF Português (Português (Brasil)) Downloads 179 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 644 | PDF English Downloads 173 PDF Português (Português (Brasil)) Downloads 151 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 1460 | PDF English Downloads 284 PDF Português (Português (Brasil)) Downloads 221 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 708 | PDF English Downloads 183 PDF Português (Português (Brasil)) Downloads 191 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 669 | PDF English Downloads 184 PDF Português (Português (Brasil)) Downloads 175 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 641 | PDF English Downloads 168 PDF Português (Português (Brasil)) Downloads 163 | DOI https://doi.org/10.15728/bbr.2016.13.4.6