Editorial

Abstract 71 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 298 | PDF English Downloads 48 PDF Português (Português (Brasil)) Downloads 61 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 271 | PDF English Downloads 48 PDF Português (Português (Brasil)) Downloads 45 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 395 | PDF English Downloads 79 PDF Português (Português (Brasil)) Downloads 87 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 299 | PDF English Downloads 61 PDF Português (Português (Brasil)) Downloads 56 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 308 | PDF English Downloads 59 PDF Português (Português (Brasil)) Downloads 65 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 283 | PDF English Downloads 48 PDF Português (Português (Brasil)) Downloads 53 | DOI https://doi.org/10.15728/bbr.2016.13.4.6