About the Journal

BBR - Brazilian Business Review publishes high quality research across all fields of business. Themes include, but are not limited to, management, accounting, controllership, finance, information management, innovation management, strategy, and economics. We welcome papers developed in public, private, or third sector organizations. Published six times a year, BBR is edited and supported by FUCAPE, a top Brazilian business school.

ISSN: 1808-2386 (English)
ISSN: 1807-734X (Portuguese)

Current Issue

Published: 2019-07-01



Fabio Motoki
Abstract 203 |


Ebaco-R: Refinement Of Organizational Commitment Bases Scale

Leandro Trigueiro-Fernandes, Marcos Luiz Lins Filho, Anderson Luiz Rezende Mól, Miguel Eduardo Moreno Añez
Abstract 548 | PDF English Downloads 342 PDF Português (Português (Brasil)) Downloads 363

Page 315-333

Risk Management in Born Globals: the Case of Brazilian Craft Breweries

Fabricio Stocker, Gustavo Abib
Abstract 470 | PDF English Downloads 302 PDF Português (Português (Brasil)) Downloads 313

Page 334-349

Conspicuous Consumption and its Relation to Brand Consciousness, Status Consumption and Self-Expression

Bruno Medeiros Assimos, Marcelo de Rezende Pinto, Ramon Silva Leite, Matheus Lemos de Andrade
Abstract 390 | PDF English Downloads 272 PDF Português (Português (Brasil)) Downloads 327

Page 350-368

How can Customer Analytics Capabilities Influence Organizational Performance? A moderated mediation analysis

Alamir Costa Louro, Marcelo Moll Brandão, Jurij Jaklič, Arthur Sarcinelli
Abstract 330 | PDF English Downloads 275 PDF Português (Português (Brasil)) Downloads 286

Page 369-382

Agency Costs and Scarce Resources: Influences on Brazilian Franchising

Eugenio Jose Silva Bitti, Vinicius Medeiros Magnani, Bianca Thomazella
Abstract 265 | PDF English Downloads 260 PDF Português (Português (Brasil)) Downloads 278

Page 383-399

Moderating effect of economic instability in the relationship between concentration of control and market value: empirical evidence in Latin America

Dante Baiardo C. Cavalcante Viana Junior, Daniel Ferreira Caixe, Vera Rodrigues Maria Rodrigues Ponte
Abstract 346 | PDF English Downloads 292 PDF Português (Português (Brasil)) Downloads 312

Page 400-415