Brazilian Business Review http://bbronline.com.br/index.php/bbr <p>BBR - Brazilian Business Review publishes high quality research across all fields of business. Themes include, but are not limited to, management, accounting, controllership, finance, information management, innovation management, strategy, and economics. We welcome papers developed in public, private, or third sector organizations. Published six times a year, BBR is edited and supported by FUCAPE, a top Brazilian business school.</p> <p><img src="/public/site/images/bbr/bbr_pagina_principal.png"></p> <p>ISSN: <a title="ISSN" href="https://portal.issn.org/resource/ISSN/1808-2386" target="_blank" rel="noopener">1808-2386</a> (English)<br>ISSN:&nbsp;<a title="ISSN" href="https://portal.issn.org/resource/ISSN/1807-734X" target="_blank" rel="noopener">1807-734X</a> (Portuguese)</p> en-US <p>© Brazilian Business Review</p> bbronline@bbronline.com.br (Júlia Cavalcante) bbronline@bbronline.com.br (Júlia Cavalcante) Wed, 01 Jul 2020 13:54:28 +0000 OJS 3.1.2.4 http://blogs.law.harvard.edu/tech/rss 60 Editorial http://bbronline.com.br/index.php/bbr/article/view/598 <p>Dear readers,</p> <p>We have excellent news to share with you. The BBR becomes part of the SCImago Journal Rank (SJR), which is an international bibliometric index that measures the influence of academic scientific journals based on information contained in the Scopus database. This index is based on the average number of citations received over a period of time, related to more than 30,000 journals from 239 countries.</p> <p>This achievement represents a major effort that BBR has been making in recent years related to its internationalization process. I would like to give a special thanks to the previous editors Antonio Lopo Martinez, Bruno Funchal, Emerson Mainardes, Bruno Felix, and Fábio Motoki, who contributed greatly to the celebration of this achievement. After this great news, I present to you the current issue.</p> <p>Opening the issue, Dias, de Sousa, Silva and Silva analyze the influences of dynamism and rivalry on the competitive position of American firms in the pre and post-crisis period of 2008. Based on a sample of firms active in the manufacturing industry between the years 2001 and 2015, the authors find evidence that the 2008 crisis influenced the environment in which firms are inserted, causing a reduction in dynamism and rivalry. The results contribute to a better understanding of the effects of the 2008 financial crisis. <u>https://bit.ly/2LFvFoC</u></p> <p>Our second paper, by Menezes Filho, Silva, and Castelo, identifies the identity profiles of artisanal beer lovers from their consumption practices. Based on exploratory qualitative research, the authors interviewed consumers in the city of Fortaleza, in the state of Ceará and identified five consumer identity profiles in the culture of consumption of craft beers. The results can help organizations in the sector in the definition of relationship strategies with the target audience. <u>https://bit.ly/3bGMn1u</u></p> <p>Next, Voelcker, Macagnan, and Vancin analyze whether family firms are more risk-averse than unfamiliar firms. Based on a sample of Brazilian companies listed on B3 between the years 2010 and 2017, the authors find evidence of a negative effect of family presence on the risk-taking of firms, in other words, that family firms are more risk-averse than non-family firms. The results contribute to a better understanding of how the firm's characteristics can influence its willingness to take risks. <u>https://bit.ly/2XoinDL</u></p> <p>Our fourth paper, by Cavalcanti and Silva, analyzes the practice of Business Analytics from the perspective of sociomateriality in the context of Revenue Management in an airline company. The authors use a qualitative approach, having a non-participant observation and the data are analyzed using spiral analysis. The results support the proposition about Business Analytics by revealing the overlap between humans and material artifacts, producing specificities in the practice of Business Analytics. <u>https://bit.ly/2UM80YJ</u></p> <p>Following, de Souza, Kliemann Neto, Andriotti, and Campagnolo analyze the results of the economic and financial management of Brazilian public ports, evaluating the capacity to generate economic value. Based on document research from Companhia Docas' financial statements, the authors find evidence that, despite the satisfactory financial situation, it is not the result of the organization's operation, but most likely due to governmental subsidies. The results contribute to a discussion about the economic and financial management of public ports and the use of public resources in the port sector. <u>https://bit.ly/38c1K1P</u></p> <p>Closing the issue, Scafuto, Serra, Guerrazzi and Maccari analyze existing research in Business Schools to identify the intellectual structural influences in mainstream research, as well as the evolution and trends of research. Based on a bibliometric study of 493 papers, the authors examine three main sources of criticism at the intellectual level: the gap between theory and practice, social relevance, curricula and practices. The results contribute to a better understanding of the state of the literature, and in a practical way, as possible guidelines for the managers of the Business Schools. <u>https://bit.ly/2YFYQOm</u></p> <p>I hope you enjoy our selection of papers. Good reading to all!</p> <p>Felipe Ramos – Editor-in-Chief</p> Felipe Ramos Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/598 Wed, 01 Jul 2020 13:41:28 +0000 Analysis of the Effects of Rivalry and Dynamism on the Firm’s Competitive Position http://bbronline.com.br/index.php/bbr/article/view/590 <p>The main objective of this study is to analyze the influences of dynamism and rivalry on the competitive position of US firms in the periods pre- and post-economic crisis of 2008, considering the role of firm size as a moderator. For this, data from firms operating in the manufacturing industry from 2001 to 2015 were used as a sample, analyzing the data through structural equation modeling. The model proposed in this study relates the constructs competitive position, dynamism and rivalry, using as a moderator the size of the firm. We found that the 2008 crisis influenced the environment in which the firms in the sample were inserted, causing a reduction in dynamism and rivalry. It was found that rivalry and firm size influenced competitive position, while dynamism, on the other hand, had little influence on competitive position. We also concluded that the dynamism of the industry has a direct influence on rivalry between firms.</p> Alexandre Dias, Eva Sousa, Jersone Silva, Wendel Silva Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/590 Wed, 01 Jul 2020 00:00:00 +0000 The Identity Constitution of the Craft Beer Consumer in the City of Fortaleza (Brazil) http://bbronline.com.br/index.php/bbr/article/view/592 <p>With the transformation of the market into a provider of relevant symbolic resources, individuals like to demonstrate consumer goods that reflect their values and shared lifestyles. Thus, the aim of this study is to define identity profiles of craft beer enthusiasts based on their consumption practices. Using exploratory qualitative research, 55 consumers were interviewed and observations were made in the city of Fortaleza, Ceará, Brazil. The results present five consumer identity profiles in the culture of the craft beer consumer: Beginner, Adventurer, Beer Evangelist, Expert, and Beer Snob. The research enriches the studies inherent in consumer culture by presenting identity profiles based on consumption habits, and what is more, the research also makes a contribution by presenting the segmentation methodology in which the suggested identities can serve as a mechanism for industry organizations in the search for relationship strategies with the target audience.</p> João Filho, Minelle Silva, José Castelo Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/592 Wed, 01 Jul 2020 00:00:00 +0000 An Analysis of Risk-Taking in Family Firms Listed in B3 http://bbronline.com.br/index.php/bbr/article/view/593 <p>This work analyses the statistical relationship between family firms and risk-taking. It seeks to contribute to the growing literature on family firms by reviewing the literature on the characteristics that distinguish them from non-family firms, aiming to innovate by approaching a less-used construct for this type of firm: risk-taking. The literature on both constructs is reviewed, using theoretical and empirical works to develop the following research hypothesis: tfamily firms are more averse to risk-taking than non-family firms. This hypothesis is tested empirically using econometrics procedures in a sample with 1188 observations from publicly traded companies listed on B3. The results indicate that the presence of family firms negatively affect risk-taking. Thus, it can be concluded that family firms seem to be less prone to risk-taking than non-family firms.</p> Gabriel Voelcker, Clea Macagnan, Daniel Vancin Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/593 Wed, 01 Jul 2020 00:00:00 +0000 Business Analytics and Sociomateriality: A Study on the Practice of Revenue Management in an Airline Company http://bbronline.com.br/index.php/bbr/article/view/595 <p>The aim of this article is to address the Business Analytics (BA) practice based on the sociomateriality approach within the Revenue Management (RM) context of an airline. The study proposes that BA is an active engagement process which is set between analysts and business managers according to their sociomaterial entanglement with analytical data and tools, which areused to generate new insights. The discussion is substantiated by the theoretical articulation of BA as applied to RM based on the sociomateriality approach, which acknowledges the synergetic interaction between human and material dimensions by keeping their distinction from intentionality. The empirical investigation followed a qualitative design supported by nonparticipatory observation, interview and document research, which were the data collection techniques. The collected data was analyzed through spiral analysis associated with a practices’ description and analyses framework. Results have supported the BA proposition by evidencing the human/material dimension entanglement to produce BA-practice specificities.</p> Claudia Xavier Cavalcanti, Alfredo Silva Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/595 Wed, 01 Jul 2020 00:00:00 +0000 Economic Assessment of Brazilian Public Ports: Value-Based Management http://bbronline.com.br/index.php/bbr/article/view/597 <p>Ports are among the main links of the international logistic chain and, consequently, an important element of economic development. Thus, this study aims to investigate the economic and financial results of Brazilian public ports by evaluating their ability to generate economic value. Therefore, we assessed the port authorities with traditional financial indicators as well as with Economic Value Added (EVA) indicators, aiming to assess companies’ ability to create wealth for ports’ capital investors. Findings indicate that, despite the satisfactory financial situation, such results are not due to the businesses’ operation, but most likely due to governmental subsidies. Port authorities also showed inefficiency to remunerate the capital invested. The study contributes to the literature by shedding light on the discussion about the economic and financial management of public ports and the use of public resources in the port sector.</p> Erivelto Sousa, Francisco Neto, Rafael Andriotti, Rodrigo Campagnolo Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/597 Wed, 01 Jul 2020 00:00:00 +0000 Intellectual Structure Of Ongoing Studies on Business Schools http://bbronline.com.br/index.php/bbr/article/view/594 <p>We examined the extant research on Business Schools (B-Schools) in an attempt to understand the intellectual structural influences in mainstream research, as well as the evolution and trends in research. Through a bibliometric study of co-citation and bibliographic coupling, supported by factor and network analyses of a sample of 493 articles, we examined 76 selected articles and their references. The results indicate that critiques of B-Schools influenced mainstream works. We found three primary sources of criticism at the intellectual level: Theory and Practice Gap, Social Relevance, and Curricula and Practice. The mainstream works identified six different topics: B-School Relevance, Teaching Relevance, Relevance to Practice, Curricula Relevance, B-School Evolution, and Influence, and Reputation. The longitudinal analysis identified four trends: Relevance to Practice, Social Relevance, Academic-Practitioner Divide, and Teaching Relevance. Through our ibliometric research, we contribute to the B-Schools research in two ways. It enabled the identification of works and themes that influenced reflections on B-Schools, as they influenced the ongoing research, and consequently, the research trends. Furthermore, the results serve as possible orientations for B-School managers.</p> Isabel Cristina Scafuto, Fernando Serra, Luiz Guerrazzi, Emerson Maccari Copyright (c) 2020 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 http://bbronline.com.br/index.php/bbr/article/view/594 Wed, 01 Jul 2020 00:00:00 +0000