Brazilian Business Review http://bbronline.com.br/index.php/bbr <p>BBR - Brazilian Business Review publishes high-quality research across all fields of business. Themes include, but are not limited to, management, accounting, controllership, finance, information management, innovation management, strategy, and economics. We welcome papers developed in public, private, or third sector organizations. Published six times a year, BBR is edited and supported by FUCAPE, a top Brazilian business school.</p> <p><img src="http://bbronline.com.br/public/site/images/bbr/bbr_pagina_principal.png" /></p> <p>ISSN: <a title="ISSN" href="https://portal.issn.org/resource/ISSN/1808-2386" target="_blank" rel="noopener">1808-2386</a> (English)<br />ISSN: <a title="ISSN" href="https://portal.issn.org/resource/ISSN/1807-734X" target="_blank" rel="noopener">1807-734X</a> (Portuguese)</p> <p> </p> FUCAPE Business Shool en-US Brazilian Business Review 1807-734X <p>© Brazilian Business Review</p> Editorial http://bbronline.com.br/index.php/bbr/article/view/636 <p>Dear readers,</p> <p>We present to you the volume 18, nº 1 of 2021 of the Brazilian Business Review. After a year of many challenges, we begin this new cycle with the hope that science will bring significant contributions to humanity, especially for this pandemic moment that we are still experiencing. I wish you all an excellent 2021, that we have health and pleasant readings.</p> <p>Opening the issue, Mascarenhas, Perpétuo, Barrote, and Perides analyze which factors most influence the intention to continue using the products offered by fintech companies. Based on an electronic survey distributed by social networks in 2019, the authors find evidence that the perceived benefits, especially the economic ones, were relevant for early adopters, and the fluidity of the transaction for late adopters. The results contribute to the identification of possible demographic and behavioral characteristics of the Brazilian fintech client, opening space for understanding the market and improving services. <u>https://bit.ly/36FJAVY</u></p> <p>Our second paper, by Braido, Klein, and Papaleo, analyzes the facilitators and barriers faced by mobile payment fintechs for entry and development in the Brazilian context. Based on a case study, the authors identified as facilitators: convenience and focus on the solution offered, innovation in the use of technology, and collaboration and partnerships between fintechs. The barriers identified: regulatory issues, investment needs, difficulties in finding partners, and conflicts of interest with major players in the financial market. The research results offer subsidies to fintech entrepreneurs, in addition to suggesting directions to regulators and public policy makers. <u>https://bit.ly/2K4uZMj</u></p> <p>Next, Aguiar, Luppe, and Nascimento develop a model of factors that can at any time influence the operation of the franchised unit. Based on theoretical research, the authors analyze papers related to the topic of franchises between the years 2014 to 2019. The model shows that the factors that can drive franchise operations emanate from the two parties involved: franchisor and franchisee. The research contributes as a basis for managerial actions of franchise networks in monitoring their activities with their franchised units. <u>https://bit.ly/39uz1Ir</u></p> <p>Our fourth paper, by Sprakel and Machado, analyzes open innovation strategies and their implications on appropriability and innovative performance in Knowledge-Intensive Business Services (KIBS) operating in the Brazilian market. Based on a survey involving 345 companies that provide information technology and business management consulting services, the authors find evidence that KIBS companies, whose inbound and outbound flows difference is small, eventually use appropriation mechanisms to a greater extent and adopt the selective disclosure strategy more intensely. The research results contribute to a better understanding of the open innovation strategies used in Brazilian KIBS companies. &nbsp;<u>https://bit.ly/3a9HWPH</u></p> <p>Following, Kaveski, Beuren, Gomes, and Lavarda analyze the influence of the diagnostic and interactive use of the budget on managerial performance mediated by organizational commitment. Based on a survey of Brazilian industrial companies in the textile sector, the authors find evidence that the use of the budget in a diagnostic and/or interactive way influences organizational commitment, just as it influences managerial performance. The research contributes to organizations in the textile sector, to the extent that stimulating organizational commitment can better promote the performance of managers. <u>https://bit.ly/3lOJOjG</u></p> <p>Closing the issue, Medeiros and Demo analyze evidence of validity and reliability of a scale of relationship with the citizen for the Federal Executive Branch, in addition to the citizen satisfaction index. Based on an exploratory and confirmatory factor analysis, the authors validated the proposed measurement model called “Relationship with the Citizen”, consisting of 13 items. The results of the research contribute to the promotion of the discussion about the Citizen Relationship Management strategy in the Brazilian government. <u>https://bit.ly/2VhHLcy</u></p> <p>I hope you enjoy our selection of papers. Good reading to all!</p> <p>Felipe Ramos – Editor-in-Chief - <a href="https://orcid.org/0000-0002-0469-9176">https://orcid.org/0000-0002-0469-9176</a></p> Felipe Ramos Copyright (c) 2021 http://creativecommons.org/licenses/by/4.0 2021-01-06 2021-01-06 18 1 Annual Editor Report 2020 http://bbronline.com.br/index.php/bbr/article/view/637 <p>We bring you the 2020 Annual Editor Report from Brazilian Business Review. Our goal is to inform the academic community about the main news and present BBR's annual data. Enjoy the reading!</p> Felipe Ramos Copyright (c) 2021 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2021-01-06 2021-01-06 18 1 The Influence of Perceptions of Risks and Benefits on the Continuity of Use of Fintech Services http://bbronline.com.br/index.php/bbr/article/view/630 <p>New technologies have been driving the global financial market, including fintech companies, which provide disruptive financial services in which information technology is the key factor. The objective of this study is to identify which factors most influence intentions to continue using these companies’ products. To achieve this, research by Ryu (2018) was replicated. Our adopted model evaluates the weight of seven factors composing two latent variables – perceived risk and perceived benefit – in the continuity of use of these services. The data collection was performed through an electronic survey, distributed through social networks during May and June of 2019. The main results confirmed seven of the eleven initial hypotheses, highlighting that the perceived benefits, especially the economic ones, were relevant to early adopters and seamless transactions were relevant for late adopters. Surprisingly, perceived risk was not a determinant of continuance intention. One of the contributions of this study is that it indicates some possible demographic and behavioral characteristics of Brazilian fintech consumers, opening up space for a better understanding of the market and service improvements.</p> Artur Barretti Mascarenhas Cristiane Koda Perpétuo Erika Borgonovo Barrote Maria Paula Perides Copyright (c) 2019 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2020-11-16 2020-11-16 18 1 1 21 10.15728/bbr.2021.18.1.1 Facilitators and Barriers faced by Mobile Payment Fintechs in the Brazilian Context http://bbronline.com.br/index.php/bbr/article/view/635 <p>Fintechs have created a new global financial reality, providing access to services that were previously provided only by banks. This article aims to identify<br>facilitators and barriers faced by mobile payment fintechs for their entry and development in the Brazilian context. The research method was a single case<br>study, whose unit of analysis was the mobile payment fintech sector in the Brazilian context, involving nine companies in this industry. As a result, we<br>identified that several factors act as facilitators to the entry and development of fintechs, such as convenience and focus of their solutions, innovation in the use of technology, collaboration, and partnerships between fintechs. However, several barriers are faced in the emergence and development of these companies, such as regulatory issues, investment needs, difficulties in finding partners, and conflicts of interest with major players in the financial market. These results offer inputs to fintech entrepreneurs and suggest directions to regulators and public policymakers.</p> Gabriel Braido Amarolinda Klein Guilherme Papaleo Copyright (c) 2019 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2020-12-14 2020-12-14 18 1 22 44 10.15728/bbr.2021.18.1.2 A Model of Influential Factors in Franchise Operations http://bbronline.com.br/index.php/bbr/article/view/631 <p>The objective of this theoretical essay was to construct a model of those factors that might at any time have an influence on the operation of a franchise unit. In order to do so, we studied and assessed articles and books between 2014 and 2019 that contain aspects related to franchise operations; they were compiled in a way that had not hitherto been addressed by seminal authors. We analyzed 191 works, of which 71 form part of this study. Preparation of the model is relevant for stimulating conceptual discussion in this field of studies since it has not yet been clearly defined in academic literature. From choosing future franchisees to the daily operation of the unit, there are many factors that can influence the performance, survival, profitability and even the franchisee’s satisfaction with their unit. The model, therefore, serves as the basis for the management actions of franchise networks in monitoring the activities of their franchise units.</p> Helder de Souza Aguiar Marcos Luppe Paulo Nascimento Copyright (c) 2019 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2020-12-01 2020-12-01 18 1 45 61 10.15728/bbr.2021.18.1.3 Open Innovation Strategies and Appropriability in Knowledge-Intensive Business Services: Evidences and Implications in the Brazilian Context http://bbronline.com.br/index.php/bbr/article/view/634 <p>This paper analyzes open innovation strategies and their implications on appropriability and performance in Knowledge-Intensive Business Services (KIBS) firms which operate in the Brazilian market. This is cross-sectional research relying on the survey method. Data was collected through a questionnaire applied to 345 firms that provide Information Technology (IT) and Business Management Consulting services. Cluster analysis was the main technique employed for data analysis. The results showed that KIBS firms, whose inbound and outbound flows difference is small, eventually use appropriation mechanisms to a greater extent and adopt the selective revealing strategy more intensely. It is concluded that Brazilian KIBS firms adopt inbound knowledge flows more intensely, and that firms herein labelled as “neutral” presented greater appropriation and innovation performance than “externalizing”, “internalizing” or “very internalizing” firms.</p> Eurico Sprakel Andre Machado Copyright (c) 2019 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2020-12-14 2020-12-14 18 1 62 81 10.15728/bbr.2021.18.1.4 Influence of the Diagnostic and Interactive Use of the Budget on Managerial Performance Mediated by Organizational Commitment http://bbronline.com.br/index.php/bbr/article/view/628 <p>The objective of this study is to evaluate the influence of the diagnostic and interactive use of the budget on managerial performance, as mediated by organizational commitment. A survey was carried out using Brazilian textile industry companies as a population, and the sample consists of 133 respondents to the questionnaire. Structural equation modeling was used to test the hypotheses. The results showed that the diagnostic and/or interactive use of the budget influences organizational commitment, as well as influencing managerial performance. The organizational commitment variable had a total mediating effect on the relationship between the use of budgetary control system and managerial performance, indicating that forms of budget use affect managerial performance only when managers are committed to the organization. Based on the results, we concluded that forms of budget use had influence on organizational commitment and on the managerial performance in the surveyed companies. These results advance the literature as they reveal that the diagnostic use and interactive use of the budget are antecedent variables of organizational commitment, leading to behaviors at work that can contribute to increasing managerial performance.</p> Itzhak David Simão Kaveski Ilse Maria Beuren Tayse Gomes Carlos Eduardo Facin Lavarda Copyright (c) 2019 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2020-11-16 2020-11-16 18 1 82 100 10.15728/bbr.2021.18.1.5 Attributes of a Relationship Management Model for the Public Sector (CiRS Exec) http://bbronline.com.br/index.php/bbr/article/view/633 <p>The New Public Management has encouraged the adoption of managerial tools by the public administration. In this context, the Citizen Relationship Management (CiRM) strategy allows for the improvement of the relationship with citizens and encourages citizenship. Thus, this research aims at identifying evidence for validity and reliability of a citizen relationship scale (CiRS Exec) for the Federal Executive Branch in Brazil, as well as a citizen’s satisfaction index. Exploratory and confirmatory factor analyses have been used, through structural equation modeling. The measurement model has presented good adjustment and a unifactorial structure scale named ‘Citizen Relationship’, comprising 13 items.</p> Júlio Medeiros Gisela Demo Copyright (c) 2019 Brazilian Business Review http://creativecommons.org/licenses/by/4.0 2020-12-01 2020-12-01 18 1 101 117 10.15728/bbr.2021.18.1.6