CHAMIE, B. C.; IKEDA, A. A. The Value for the Consumer in Retail. Brazilian Business Review, [S. l.], v. 12, n. 2, p. 46–65, 2015. DOI: 10.15728/bbr.2015.12.2.3. Disponível em: https://bbronline.com.br/index.php/bbr/article/view/113. Acesso em: 29 mar. 2024.