About the Journal

BBR - Brazilian Business Review publishes high-quality research across all fields of business. Themes include, but are not limited to, management, accounting, controllership, finance, information management, innovation management, strategy, and economics. We welcome papers developed in public, private, or third sector organizations. Published six times a year, BBR is edited and supported by FUCAPE, a top Brazilian business school.

ISSN: 1808-2386 (English)
ISSN: 1807-734X (Portuguese)


Current Issue

Published: 2021-03-02



Felipe Ramos
Abstract 125 |


Effect of Diversity in the Board of Directors and Top Management Team on Corporate Social Responsibility

Priscila Prudêncio, Hyane Forte, Vicente Crisóstomo, Alessandra Vasconcelos
Abstract 738 | PDF English Downloads 205 PDF Português (Português (Brasil)) Downloads 250

Page 118-139

Reflexes of Organizational Values on the Reward System in a Family Business

Dalci Almeida, Ilse Beuren, Januario Monteiro
Abstract 288 | PDF English Downloads 137 PDF Português (Português (Brasil)) Downloads 157

Page 140-159

The Bittersweet Truth: Corporate Social Responsibility in Online Communication Between a Coffee Company and its Customers

Ana Paula Kieling, Maria José Souza, Franciane Lyra, Ricardo Boeing
Abstract 303 | PDF English Downloads 151 PDF Português (Português (Brasil)) Downloads 132

Page 160-176

Groups of Gamers: Market Segmentation of Brazilian Electronic Gamers

Lucas Souza, Ana Augusta Freitas, Luiz Fernando Heineck, Jorge Luiz Wattes
Abstract 240 | PDF English Downloads 108 PDF Português (Português (Brasil)) Downloads 132

Page 177-195

Economic Growth, Markets and the Rule of Law: Brief Considerations on the Brazilian Case

Alexandre B. Cunha
Abstract 198 | PDF English Downloads 147 PDF Português (Português (Brasil)) Downloads 127

Page 196-216

Reinsurance in the Supplementary Health: A Counterfactual Study on the Impacts of Reinsurance Treaties Adoption by Healthcare Plans Operators in Brazil

Caio Areias, João Vinícius Carvalho
Abstract 265 | PDF English Downloads 95 PDF Português (Português (Brasil)) Downloads 112

Page 217-235