About the Journal

BBR - Brazilian Business Review publishes high-quality research across all fields of business. Themes include, but are not limited to, management, accounting, controllership, finance, information management, innovation management, strategy, and economics. We welcome papers developed in public, private, or third sector organizations. Published six times a year, BBR is edited and supported by FUCAPE, a top Brazilian business school.

ISSN: 1808-2386 (English)
ISSN: 1807-734X (Portuguese)

 


Current Issue

Published: 2021-07-05


Editorial

Editorial

Felipe Ramos
Abstract 65 |

Articles

Adaptability in the Brazilian Capital Market: Aspects Associated with Efficiency Reported by Companies Listed in B3

Paulo Vitor Souza de Souza, César Augusto Tibúrcio Silva
Abstract 220 | PDF English Downloads 82 PDF Português (Português (Brasil)) Downloads 93

Page 353-370

Relations between CEO characteristics and mergers and acquisition decisions in Brazilian companies

Kamilla Main, Vinicius Silva
Abstract 257 | PDF English Downloads 51 PDF Português (Português (Brasil)) Downloads 129

Page 371-396

Purchase Intention of SUV Category Automobiles: Determinant Factors from the Customer Perspective

Luciene Eberle, Luan da Cruz, Gabriel Milan
Abstract 239 | PDF English Downloads 61 PDF Português (Português (Brasil)) Downloads 87

Page 397-414

Adoption of Mobile Payments in Brazil: Technology Readiness, Trust and Perceived Quality

Tharcisio Alexandrino Caldeira, Jorge Ferreira, Angilberto Freitas, Roberto Falcão
Abstract 179 | PDF English Downloads 53 PDF Português (Português (Brasil)) Downloads 83

Page 415-432

Beyond the rainbow: Attitudes of Brazilian consumers regarding homoaffective advertisements

Estela Maria Hoffmann, Maria José Barbosa de Souza, Melanie Morrison, Todd Morrison
Abstract 202 | PDF English Downloads 60 PDF Português (Português (Brasil)) Downloads 57

Page 433-449

Social Innovation: A Study of International Scientific Publication through Network Analysis

Jaiarys Bataglin, Elder Semprebon, Ana Carolina Carvalho, Melody Porsse
Abstract 259 | PDF English Downloads 77 PDF Português (Português (Brasil)) Downloads 143

Page 450-467